| Social Media Marketing is the newest phenomenon that drives the way you position your business in the
online domain. With the emergence of services like facebook and twitter and several others across the
world which have users hooked on to them, it is imperative to reach out to your customer where they
are present. A majority of products/service/brands/organizations are having their domestic as well as
worldwide launches on the internet majorly supported by social media, social media marketing is a new
day need which combines the traditional methods of marketing as well as uses the new generation tools
to reach out to a larger audience, helps in better brand positioning and recall and helps galvanize the
business processes and strategies and plays a major role in their formation as well. |
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The foundations of social media marketing are:
- Declaration of Identity
- Identity through Association
- User-initiated Conversation
- Provider-initiated Conversation
- In-Person Interaction
